Neon signs have been around for a long time and are useful for the purpose of business promotion. They have all the right properties for it to be an effective marketing tool. Some of the popular applications include business banners, event banners, banners to promote products, banners at a restaurant.
Many businesses and restaurants prefer to make use of neon signs in NYC. In fact, New York is one city that is very popular for such signs. They are easily visible from the streets. This article goes on to describe the benefits, some interesting facts about using these signs, and also how effective they are.
Benefits of Using Neon Signs
They are made from a type of gas that is combined along electricity to help generate the Neon illumination. There are many benefits of using these signs for businesses as described here:
- It can be filled into tubes of any shape, size and custom design.
- It is possible to have a custom design tube for a custom neon sign as well.
- A Neon sign is highly visible and hence it is very beneficial to small businesses and restaurants. It is also useful to make people notice a new brand.
- Unlike other banners, this is a very flexible banner in terms of shape and size.
- Since one of its basic properties is that it can light up and be visible at night, it becomes the perfect banner for night time, especially for 24/7 food takeouts.
- It consumes less electricity, thus also making it more energy-efficient as compared to the banners.
- They can operate on a high voltage as well and are very durable. The other banners will ideally last up to 7 months, while a Neon banner can last for 10 to 12 years.
- They are easy to set up and are equally effective indoors and outdoors.
- A Neon sign is available in many different colors.
- It does not require a lot of maintenance or cleaning.
- A neon sign is more appealing to a college student and is often used for college signboards on campus as well as tattoo parlors.
- It is easy to spot a gas station with a neon sign from a distance.
Interesting Facts & Statistics
- Las Vegas is one city that makes extensive use of it.
- Neon gas is odorless and colorless and essentially safe to use.
- They are very easy to install and get running.
- Good quality signs are usually long-lasting, with a lifetime of over 30,000 hours.
- Almost every sign company uses Neon signs; they have replaced other options like fluorescent tubes in a big way.
How Effective are Neon Signs?
There are many options when it comes to making marketing strategies. Some of the popular methods of outdoor marketing include many types of billboards as well as neon signs. However, neon signs are more effective in attracting the attention of the average customer besides which it is hard to miss a bright neon sign, especially at night. In fact, such custom neon signs.
The future of these signs seems bright with further innovations expected in this field. They are already evolving with the introduction of programmable electronic circuits controlling the neon lights that make them blink or flash in a methodical way. Advanced development is expected in this field by making use of computers to develop more complex neon displays.